One of the questions that we get every now and then, here at FluidSurveys is: what is this “response” rate vs “completion” rate?
Sound familiar? You may have asked yourself the same question when you looked at an image similar to the one below:
The survey above is one of the surveys that a customer of ours from Nova Scotia – Nova Insights – had prepared and then shared with us through our Survey Role Management feature. As you look to the top of this image, you’ll see that there are 440 responses and a 93% completion rate.
What does this mean?
This basically means that there were 440 people that either just viewed the survey, or completed it, or partially completed it. In other words, at least 440 people clicked on the link to see this survey.
(440 responses)x(93% completion rate) = 409 completes – In other words, 409 people completed this survey.
So what do we mean by completed? Any time the “submit” button on the last page of the survey is pressed by one of our respondents, we count this as a “complete”.
We hope that this helps clarify some of the questions that you’ve had about this topic so far.
Check out this quick tutorial for more explanation:
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