Multiple Choice Grid – Multiple Choice Matrix – Survey Question Types

The multiple choice matrix question is again one of the more commonly used question types. It is also known as the multiple choice grid or single response grid/matrix. This question is most commonly used as a likert question where you ask respondents to determine how satisfied they are with a number of different variables on a scale of “very satisfied, satisfied, somewhat satisfied, neutral, somewhat dissatisfied, dissatisfied, very dissatisfied, etc…”. This question type is also sometimes used for ranking questions (i.e. rank the following variables from 1 to 5). The possibilities are quite numerous with this question type so make sure to check the video tutorial below :).

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Aydin Mirzaee

Aydin is currently the Co-CEO of Fluidware where he spends his time focused on product strategy, marketing and growth for the company's FluidSurveys ( and FluidReview ( products. Aydin co-founded Fluidware in 2008 and since then it has grown to become a market leader with customers in over 80 countries.
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